Delivered by×Alan Productions
The official home for the UNITS films. Each one is built frame by frame from the brochure and the project itself — so what a buyer sees on the screen is exactly what they'll see in the meeting, in the brochure, and on site. New work lands here as it's finished, and every piece carries its full-quality master.
Before anything else: every asset inside these films is real.
Every shot, every surface, every skyline is drawn from the project's own brochure and the place as it is being built — never a generic stand-in. It's tailored to the customer who will actually be watching, so when they walk into a meeting and open the brochure, the screen and the page are one and the same.
It's guaranteed: nothing is exaggerated, nothing is off-project, nothing is wrong. Every distance, every finish, every angle is checked against the real thing — precision in the smallest detail.
Every frame traces back to the official brochure and the real project — the same renders, plans and materials the sales team presents. No stock, no lookalikes.
What a customer sees scrolling is what they see sitting down with the seller. Reel and brochure match, corner to corner — so the film builds trust instead of breaking it.
Tailored to the place, down to the smallest detail — verified against the project, ultra-real by construction rather than by luck.
What they see on the screen is exactly what they'll see on site.
One address, every drop. New work appears here as it's finished — same link, every time. Refresh, and it's here.
A vertical film that walks a buyer through the whole case for Swissôtel Residences West Cairo. A host carries the story — why this is a destination, not just an apartment; five-star branded residences managed by Accor, one of the world's largest hotel groups; a location in the heart of October, minutes from the city's landmarks; and an entry that starts at 5% down for a complete, integrated lifestyle.
Every cutaway is the real project — the same renders and spaces from the brochure — with clean Arabic on-screen captions throughout, closing on the Swissôtel × Saoud × Accor lockup. Cut vertical-native, paced to hold the view to the last frame.
◆Previews here run muted and watermarked. The full-quality master for each film is delivered privately alongside it — broadcast-ready and clean, yours to run wherever the campaign lives.
These aren't clips that happen to be vertical. Every beat is cut for the social brand it lives on — a hook that stops the thumb in the first second, a middle that holds the view, and a close that turns attention into an enquiry.
A great film and a smart spend are two halves of one result. Every reel here is cut to perform inside paid distribution — hook rates, watch-through and creative that survives the feed are designed in from the first frame, not bolted on after.
Pair the creative with the UNITS media-buying package and the two move as one system: the right film, in front of the right buyer, at the right spend. That's how the numbers become predictable — and how the results come guaranteed.
The film is engineered for the platform it will be bought on — so every pound of spend lands on creative built to convert, not to fill a slot.
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Alan Productions
